Alex Toledano is the co-founder and president of VISTO Images, an art consulting firm that manages art collections for commercial, hotel and residential projects. The 25-hour teams worked closely with Alex Toledano. Also a city historian, Alex is a fine connoisseur of the 10th arrondissement where he has lived for 15 years and where he has been working on his thesis for over 8 years. In order to share the vibrant history of this district and its good addresses with his clients, 25hours has commissioned Alex to write a book illustrated with many "tips" given by "Local Heroes". They are: artists, owners of restaurants and shops located in the area, the sound agent at the Gare du Nord train station or his foreman... 19 of them confided in Alex. The work will be available in each of the rooms but also for sale to the public in a corner shop located in the lobby. 

Christoph Hoffmann is responsible for the further development and expansion of the 25hours hotel group and its brand. He enthusiastically and courageously evaluates hotel premises, and always with a twinkle in his eye. With local partners he also develops tailored hotel products for nomads, daydreamers and night owls who are looking for a change from the grey city streets. In 2005, Christoph Hoffmann and his partners Kai Hollmann, Ardi Goldman and Stephan Gerhard (Solutions Holding GmbH) founded the 25hours Hotel Company to expand the already successfully established 25hours concept in Hamburg.

Bruno Marti oversees in the development of new brands and concepts within the 25hours universe. He makes sure that new gastronomy and service initiatives and hotel projects meet the growing company’s high standards of quality, while still embodying the playful spirit of the 25hours brand. Bold enough to polarise views, he has been shaping the company and its brand since 2006. Marti holds a master’s in English studies from the University of Zurich and graduated from the school of professional hotel management in Luzern, where he remains active as a frequent visiting lecturer. In the course of his daily work he combines academic thoroughness with the necessary humour demanded by the diverse and sometimes unpredictable job.